Released on: May 23, 2008, 4:35 am

Press Release Author: Brand-Comm

Industry: Education

Press Release Summary: Manipal Education, India's leading education group, in
association with Whistling Woods International, an initiative of the well-known and
acclaimed film maker, Subhash Ghai, is introducing a two year MBA degree in Media
and Entertainment, for the first time in India.

Press Release Body: Manipal Education, India's leading education group, in
association with Whistling Woods International, an initiative of the well-known and
acclaimed film maker, Subhash Ghai, is introducing a two year MBA degree in Media
and Entertainment, for the first time in India.

In the recently concluded FICCI Frames, PWC has projected that the Indian
Entertainment industry would be a Rs. 1 trillion industry by 2011 with a CAGR of
18%. If this growth is to be achieved or exceeded, skill sets with appropriate
management capabilities would be needed, more so because of increased participation
of corporate entities in media. Manipal Education, having identified a niche market
is introducing this programme and has tied up with Whistling Woods International to
provide the technical support and also conduct the industry internship and training.


The 2 year MBA Program in Media & Entertainment will have specialization in Film,
Broadcasting, New and Interactive Media and Event Management. The first year of the
Program would be conducted at the Manipal University campus in Bangalore, covering
all General Management Subjects and Media Case Studies. And the second year of the
Program will consists of 'Hands On' training at the Whistling Woods premises located
at Film City, Mumbai. The MBA in Media & Entertainment will be granted by Manipal
University on completion of the course.

Shri Subhash Ghai speaking on the occasion said, "We have admired the growth of
Manipal Education and its contribution to education. We are happy that they are
moving into higher technical areas that would support the kind of explosive growth
in entertainment that the IT sector has shown in the last few decades. Whistling
Woods International, which has partnered with major technology players globally, and
enjoys goodwill in the industry, is pleased to offer value to the students through
its industry programme while adding value to education offered by Manipal Education.
We are looking forward to a meaningful association".

Speaking on the occasion Anand Sudarshan, MD & CEO of Manipal Education said, ""The
new generations of youngsters are looking for education in areas of high growth and
opportunity, and Media offers both the scope for creative and managerial growth. We
are confident that students would seek this opportunity to further their prospects.
We are pleased with the industry tie-up offered through Whistling Woods
International which is based in the heart of the Mumbai Film Industry

The course begins in July 2008 and admissions are open. Details are available on
www.whistlingwoods.net and www.manipal.edu.



Web Site: http://www.manipal.edu.

Contact Details: # 68, 1st Floor, Transpade Towers,
Jyothi Nivas College Road, Koramangala,
Bangalore - 560 095
Telephone: 91(80)25539369 / 258 Fax:91(80)25520491

Trupti@brand-comm.com